Monday, July 1, 2013

Chinchilla by Weil c1927

Chinchilla by Weil, introduced in 1927 and crafted by the talented perfumer Claude Fraysse, emerged as a notable fragrance in the perfumery landscape of its time. This scent, often referred to alternatively as Chinchilla Royal starting as early as 1929, exemplified the luxurious and opulent spirit associated with its namesake fur.

Claude Fraysse, known for his expertise in creating evocative and sophisticated perfumes, imbued Chinchilla with a blend of notes that captured the essence of refinement and elegance. The fragrance aimed to mirror the plushness and allure of chinchilla fur, which was prized for its softness and luxurious texture in the fashion world.

Chinchilla Royal quickly gained recognition for its ability to complement and enhance the experience of wearing fur, reflecting the glamour and sophistication of the era. By aligning fragrance with the prestige of chinchilla fur, Weil underscored its commitment to creating perfumes that resonated with the discerning tastes of luxury consumers. Chinchilla's enduring popularity and association with royalty and opulence solidified its place as a timeless classic in the realm of fur-inspired perfumery.
In 1927, Marcel Weil, the visionary behind Les Fourrures Weil, ventured into the world of perfumery by launching Parfums Weil. This move was prompted by a specific request from a loyal client who sought a perfume specifically designed for wearing with furs. Weil's response was revolutionary for its time, as these were among the first commercial perfumes explicitly marketed as safe for furs, promising not to harm the delicate materials they adorned. This innovation catered directly to the needs of affluent clientele who valued both luxury fragrances and the preservation of their high-end fur garments.

The following year, in 1928, Parfums Weil unveiled three iconic perfumes inspired by the essence and elegance of fur. Among them were Chinchilla (also known as Chinchilla Royal), Hermine (celebrating the ethereal ermine fur), and Une Fleur pour Fourrure (translated as "A Flower for Furs"), each capturing the luxurious associations and sensory experiences associated with these prized materials. Zibeline, inspired by the coveted sable fur, completed this quartet of fragrances that quickly became favorites among discerning patrons of luxury perfumery.

These perfumes not only sought to complement the opulence of fur garments but also to enhance the wearer's experience with scents that mirrored the richness and sophistication of their attire. By translating the tactile and visual allure of fur into olfactory masterpieces, Marcel Weil and Parfums Weil cemented their reputation as pioneers in the intersection of fashion, fragrance, and luxury. The success of Chinchilla, Hermine, Une Fleur pour Fourrure, and Zibeline underscored their enduring appeal and their role in defining an era of refined elegance and sensory indulgence in perfumery.


The short-tailed chinchilla, commonly referred to as the Royal Chinchilla, faced a precarious future due to its popularity in the fur trade. By the late 1920s, the species had become endangered, prompting international conservation efforts and a significant ban on hunting. In 1929, steps were taken to protect these small, furry mammals, but enforcement of the ban on hunting was not fully realized until 1983, underscoring the challenges in safeguarding their population.

Chinchillas were native to regions across South America, including the Andes mountains, where they thrived in high-altitude habitats. Due to their soft, dense fur prized for its luxurious texture, chinchillas became sought after in the fur trade industry. As demand soared, efforts to meet supply led to the importation of chinchillas from regions beyond their natural habitats, including India, China, and Persia. These imports were intended to sustain the fur industry's demand while addressing conservation concerns in their native habitats.

The endangered status of the Royal Chinchilla underscored broader conservation issues within the fur trade industry, prompting regulations aimed at protecting these animals from overexploitation. Despite international efforts to manage their populations and enforce hunting bans, the journey to preserving the Royal Chinchilla's survival spanned decades, reflecting the complexities of balancing luxury commerce with wildlife conservation efforts on a global scale.

Fragrance Composition:


So what does it smell like? It was classified as an aldehydic floral fragrance for women and described as rich with jasmine and roses to evoke the splendor of the Persian and Indian Empires.
  • Top notes: aldehydes, bergamot, cassie, neroli, rose geranium
  • Middle notes: jasmine, rose, orange blossom, ylang ylang, orris, tuberose
  • Base notes: vanilla, ambrette, civet, sandalwood, ambergris, musk, patchouli, labdanum, oakmoss, tolu balsam, guaiac wood, tonka bean



Scent Story:


In 1927, amidst the opulence of Weil's Fur Salon in Paris, the air was thick with the intoxicating scents of fresh roses, jasmines, geraniums, and orange blossoms. Models draped in luxurious chinchilla stoles, muffs, hats, and coats moved gracefully through the department, showcasing the pinnacle of fashion and luxury. It was here, in this lavish setting, that the president of Parfums Weil welcomed esteemed guests to the launch of their latest olfactory masterpiece, "Chinchilla Royal."

As I entered the salon, my senses were immediately enveloped in a tapestry of aromas. The sweet floral notes of jasmine and rose mingled with the citrusy freshness of bergamot and neroli, creating an aura of sophistication and allure. Aldehydes lent a sparkling quality to the air, like champagne bubbles dancing on the tongue. The room was adorned with intricate floral arrangements, each bloom exuding its own unique fragrance, adding to the sensory symphony that filled the air.

The president, a vision of elegance himself, addressed the gathered guests, his voice carrying the assurance of someone intimately familiar with luxury. He spoke of "Chinchilla Royal," a fragrance meticulously crafted to complement the softness and opulence of chinchilla furs. With a gesture, he invited us to imagine applying a few drops of this perfume, promising that it would evoke a sense of regality and refinement with every wear.

As he continued, the president explained the rarity and costliness of the raw materials used in "Chinchilla Royal." Perfumer Claude Fraysse, renowned for his artistry in creating evocative scents, had spared no expense in sourcing ingredients from around the world. The jasmine and roses were chosen to evoke the grandeur of the Persian and Indian Empires, their lush aromas mingling with delicate orange blossom and ylang ylang. Orris and tuberose added a creamy floral richness, while vanilla and ambergris imparted a velvety warmth to the base notes.

Touching one of the chinchilla stoles on display, I marveled at its silky texture and the way it seemed to capture the essence of luxury itself. The president's words resonated as he described how Fourrures Weil obtained their chinchilla fur from the Andes mountains, where these creatures thrived in their natural habitat. Each fur, like the perfume itself, embodied a heritage of refinement and elegance.

In that moment, surrounded by the scent of "Chinchilla Royal" and the sight of exquisite furs, I understood the allure of luxury in its purest form. It was not just about the materials or the fragrance, but the meticulous craftsmanship and the artistry that went into creating a sensory experience that transcended time and place. As I left the salon, the memory of jasmine and roses lingered, a testament to the enduring legacy of Parfums Weil and their dedication to elegance in every sense of the word.


Bottles:










Fate of the Fragrance:


"Chinchilla," the exquisite fragrance by Weil that once epitomized luxury and sophistication, met an unfortunate fate, being discontinued by 1963. Despite its initial success and popularity among discerning perfume aficionados, changing tastes and trends in the fragrance industry led to its eventual demise. The blend of jasmine, roses, and other precious ingredients that once evoked the splendor of the Persian and Indian Empires faded into memory, leaving behind only the nostalgic scent trails of a bygone era. Yet, for those fortunate enough to have experienced its rich bouquet and luxurious allure, "Chinchilla" remains a cherished memory, a reminder of a time when perfumery was an art form steeped in elegance and refinement.

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